Co-Founder and Chief Strategy Officer
Ken is the Chief Marketing Strategy Officer for Yum! and works closely with their three brands around the world helping decode their local markets, understand their changing consumer needs, and find effective marketing strategies to grow their businesses. In this role, he heads up Collider, a once-independent strategic consultancy that was acquired by Yum! three years ago. Collider is made up of about a dozen strategists with specialties in culture trends, anthropology, and communications strategy. This team has been pivotal in repositioning Taco Bell in the US, Nestlé North America as well as a few Nestlé brands, KFC in dozens of countries, and Pizza Hut globally. Prior to Collider and Yum! Ken ran strategic planning departments and was a creative director at several advertising agencies.