Tom Schwarztrauber
Director, Global Category Management & Strategic Planning
Nestlé Purina

Tom is Sade fan who does global category management & corporate strategic planning (in that order).

Merging shopper behavioral insights, 4P research, retail dynamics and classical category management principles, Tom works with CEOs, Boards, and Executive Committees across continents, including:
  • Pet Specialist & grocery retailers across Australia & New Zealand
  • Grocery accounts across continental Europe
  • Pet Specialist & eCommerce retailers throughout the U.S and Canada

Before dedicating himself to his work at Nestle Purina, Tom served as chief Category Management & Commercial Lending Specialist at GMAC, responsible for nearly $800MM in credit lines and category performance for all car dealerships across Arkansas and Mississippi. Tom has been keynote speaker at multiple conferences in both Australia and the U.S. and currently resides in St. Louis.

Linkhttp://www.nestle.com/